{"id":9197,"date":"2024-09-11T16:17:25","date_gmt":"2024-09-11T19:17:25","guid":{"rendered":"https:\/\/www.sphereit.com.br\/news\/engajamento-profissional-copy\/"},"modified":"2024-09-11T16:38:48","modified_gmt":"2024-09-11T19:38:48","slug":"como-superar-expectativas-nas-relacoes-comerciais","status":"publish","type":"post","link":"https:\/\/www.sphereit.com.br\/pt_br\/news\/como-superar-expectativas-nas-relacoes-comerciais\/","title":{"rendered":"Como superar expectativas nas rela\u00e7\u00f5es comerciais?"},"content":{"rendered":"[et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; admin_label=&#8221;Header &#8211; N\u00c3O EDITAR&#8221; _builder_version=&#8221;4.16&#8243; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_type=&#8221;circular&#8221; background_color_gradient_stops=&#8221;#004183 0%|#001f4c 100%&#8221; background_color_gradient_start=&#8221;#004183&#8243; background_color_gradient_end=&#8221;#001f4c&#8221; background_image=&#8221;https:\/\/www.sphereit.com.br\/wp-content\/uploads\/2020\/06\/cyber-security-18.png&#8221; parallax=&#8221;on&#8221; custom_padding=&#8221;10vw||64px|||&#8221; custom_padding_tablet=&#8221;&#8221; custom_padding_phone=&#8221;23vw||64px||false|false&#8221; bottom_divider_style=&#8221;slant&#8221; bottom_divider_color=&#8221;#f1fafe&#8221; bottom_divider_height=&#8221;40px&#8221; bottom_divider_flip=&#8221;vertical&#8221; da_disable_devices=&#8221;off|off|off&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; da_with_loader=&#8221;off&#8221; da_has_shadow=&#8221;on&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; z_index=&#8221;1&#8243; custom_margin=&#8221;-104px|auto||auto||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_post_title author=&#8221;off&#8221; date_format=&#8221;d\/m\/Y&#8221; comments=&#8221;off&#8221; featured_image=&#8221;off&#8221; _builder_version=&#8221;4.16&#8243; title_font=&#8221;eurostile|700||on|||||&#8221; title_text_align=&#8221;center&#8221; title_text_color=&#8221;#ffffff&#8221; title_font_size=&#8221;37px&#8221; meta_font=&#8221;||||||||&#8221; meta_text_align=&#8221;center&#8221; meta_text_color=&#8221;#ffffff&#8221; meta_font_size=&#8221;18px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_post_title][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;EDITAR AQUI&#8221; _builder_version=&#8221;4.17.4&#8243; background_color=&#8221;#f1fafe&#8221; z_index=&#8221;10&#8243; custom_padding=&#8221;54px|||||&#8221; bottom_divider_height=&#8221;26vw&#8221; bottom_divider_flip=&#8221;horizontal&#8221; da_disable_devices=&#8221;off|off|off&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; da_with_loader=&#8221;off&#8221; da_has_shadow=&#8221;on&#8221;][et_pb_row _builder_version=&#8221;4.17.4&#8243; custom_padding=&#8221;9px|||0px||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;Texto&#8221; _builder_version=&#8221;4.27.0&#8243; text_font=&#8221;eurostile||||||||&#8221; text_text_color=&#8221;#4C4832&#8243; text_font_size=&#8221;16px&#8221; text_orientation=&#8221;justified&#8221; width=&#8221;100%&#8221; custom_padding=&#8221;||75px|||&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]\n<p style=\"text-align: justify;\"><img decoding=\"async\" class=\"alignnone wp-image-9201 size-full\" src=\"https:\/\/www.sphereit.com.br\/wp-content\/uploads\/2024\/09\/BANNER-SITE-1.jpg\" alt=\"\" width=\"2500\" height=\"1146\" srcset=\"https:\/\/www.sphereit.com.br\/wp-content\/uploads\/2024\/09\/BANNER-SITE-1.jpg 2500w, https:\/\/www.sphereit.com.br\/wp-content\/uploads\/2024\/09\/BANNER-SITE-1-1280x587.jpg 1280w, https:\/\/www.sphereit.com.br\/wp-content\/uploads\/2024\/09\/BANNER-SITE-1-980x449.jpg 980w, https:\/\/www.sphereit.com.br\/wp-content\/uploads\/2024\/09\/BANNER-SITE-1-480x220.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) and (max-width: 1280px) 1280px, (min-width: 1281px) 2500px, 100vw\" \/><\/p>\n<h1>As rela\u00e7\u00f5es comerciais exigem mais que a simples entrega de produtos ou servi\u00e7os; super\u00e1-las demanda estrat\u00e9gia, reciprocidade e reconhecimento.<\/h1>\n<p><strong><br \/>A import\u00e2ncia das expectativas<span class=\"Apple-converted-space\"><br \/><\/span><\/strong>As expectativas s\u00e3o parte natural da experi\u00eancia humana, especialmente no ambiente de trabalho. Todos buscam resultados positivos, e assim como o sucesso motiva, a falta de sucesso gera frustra\u00e7\u00e3o. Contudo, as expectativas variam, pois s\u00e3o moldadas pelas experi\u00eancias e viv\u00eancias de cada indiv\u00edduo. A pergunta que surge \u00e9: como atender \u00e0s expectativas de todos?<\/p>\n<p>Nas rela\u00e7\u00f5es comerciais, todos est\u00e3o cada vez mais exigentes, cientes de seus deveres, mas tamb\u00e9m dos seus direitos e expectativas. Se de um lado, o colaborador busca qualidade de vida, benef\u00edcios e plano de carreira, na outra ponta, o cliente quer ser atendido com presteza e qualidade. E em meio a isso, tamb\u00e9m a empresa tem suas metas a atingir.<\/p>\n<p>A Sphere IT, dia a dia, procura inovar e buscar alternativas para superar as expectativas de seus clientes internos e externos e entende que para isso n\u00e3o basta que os seus colaboradores tenham hard skills &#8211; habilidades t\u00e9cnicas mensur\u00e1veis e adquiridas por meio de treinamentos. O bom atendimento exige as t\u00e3o valorizadas soft skills &#8211; habilidades comportamentais relacionadas ao modo como as pessoas lidam umas com as outras e com suas pr\u00f3prias emo\u00e7\u00f5es. Soft skills n\u00e3o dependem de benef\u00edcios recebidos ou de compet\u00eancia t\u00e9cnica, mas da empatia, da valoriza\u00e7\u00e3o do trabalho, do respeito por si, pelo outro, pela empresa. S\u00e3o compet\u00eancias subjetivas relacionadas \u00e0 personalidade e \u00e0 forma\u00e7\u00e3o do indiv\u00edduo e permeiam todas as situa\u00e7\u00f5es.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p><strong>Conhecendo a empresa<br \/><\/strong>\u00c9 crucial que os colaboradores estejam alinhados com os objetivos e metas organizacionais. Eles devem conhecer produtos, servi\u00e7os e p\u00fablico-alvo, para se comunicarem de forma eficaz e mostrarem comprometimento. Al\u00e9m disso, o engajamento, a proatividade e a busca por solu\u00e7\u00f5es s\u00e3o indispens\u00e1veis para agregar valor ao trabalho. Os colaboradores devem manter um di\u00e1logo aberto com equipes e gestores, buscando feedbacks cont\u00ednuos para aprimorar sua performance e fortalecer o seu v\u00ednculo.<\/p>\n<p><strong>Conhecendo os clientes<br \/><\/strong>Para atender e superar as expectativas dos clientes, empresa e colaboradores precisam entender o perfil do consumidor e adaptar suas estrat\u00e9gias \u00e0s necessidades observadas. A empatia \u00e9 uma ferramenta poderosa, e colocar-se no lugar do cliente facilita o processo de encantamento e fideliza\u00e7\u00e3o. O atendimento personalizado e a aten\u00e7\u00e3o ao p\u00f3s-venda s\u00e3o elementos chave para criar uma rela\u00e7\u00e3o de confian\u00e7a e longevidade com os clientes.<\/p>\n<p><strong>Conhecendo os colaboradores<br \/><\/strong>Os colaboradores s\u00e3o a ponte entre a empresa e os clientes, e o sucesso no atendimento est\u00e1 diretamente ligado \u00e0 sua dedica\u00e7\u00e3o. A excel\u00eancia no atendimento n\u00e3o se baseia apenas nas pol\u00edticas empresariais, mas nas atitudes de cada colaborador, que deve querer ser reconhecido pelo seu trabalho e por suas entregas, independentemente de onde elas aconte\u00e7am. \u00c9 essencial que ele se sinta valorizado pela empresa, tanto no \u00e2mbito pessoal quanto profissional. O reconhecimento diante de seus pares motiva e torna o ambiente de trabalho saud\u00e1vel e produtivo. O interesse genu\u00edno pela qualidade de vida do colaborador auxilia a reten\u00e7\u00e3o de talentos e seu desenvolvimento cont\u00ednuo.<\/p>\n<p>Superar as expectativas nas rela\u00e7\u00f5es comerciais exige estrat\u00e9gia e equil\u00edbrio. Conhecer, compreender e respeitar necessidades rec\u00edprocas produz resultados positivos duradouros. Focar em habilidades t\u00e9cnicas e comportamentais, criar uma cultura de reconhecimento e promover a intera\u00e7\u00e3o entre as partes s\u00e3o passos essenciais para o sucesso.<\/p>\n<p>&nbsp;<\/p>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Footer&#8221; _builder_version=&#8221;4.16&#8243; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_type=&#8221;circular&#8221; background_color_gradient_direction_radial=&#8221;top right&#8221; background_color_gradient_stops=&#8221;#004183 42%|#001f4c 100%&#8221; background_color_gradient_start=&#8221;#004183&#8243; background_color_gradient_start_position=&#8221;42%&#8221; background_color_gradient_end=&#8221;#001f4c&#8221; background_image=&#8221;https:\/\/www.sphereit.com.br\/wp-content\/uploads\/2020\/06\/cyber-security-17.png&#8221; z_index=&#8221;10&#8243; min_height=&#8221;545px&#8221; height=&#8221;446px&#8221; 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